Скачать или смотреть NetSuite Podcast at SuiteWorld 2025: How BERO is Brewing Success

Discover how BERO scales smarter in the competitive beverage market—leveraging NetSuite for clarity, efficiency, and data-driven decisions. Hear firsthand how real-time insights and streamlined operations power business growth from startup to retail success: https://social.ora.cl/6004ACNGO

John Herman, founder and CEO of BERO, joins the NetSuite Podcast at SuiteWorld 2025 to share how the fast-growing beverage brand is redefining what it takes to scale in today’s competitive consumer market. From the early conversation with Tom Holland that sparked the idea for BERO, to expanding into major retailers like Target, John shares the pivotal moments that shaped the company’s journey, and how the company has been using NetSuite since day one to gain a foundation of clarity, efficiency, and agility—helping the business make faster, better decisions.


00:00 Welcome Back & Keynote Reactions
00:29 Sponsor Message: Saligo
01:02 Keynote Spectacle & Day One Energy
01:46 Dancing, Opening Show, and Anticipation
02:11 NetSuite Next & Ask Oracle Highlights
02:57 Pervasive, Built-In AI in NetSuite
03:54 Why NetSuite is Built for AI
04:21 From ‘No Limits’ to Real-Time Insight
05:23 Workflow Demo & Ask Oracle in Action
05:50 ChatGPT Commerce Integration
06:41 GenAI Workflows & Human-in-the-Loop
07:29 The Suite, Industry, Context, and Platform
08:22 AI-Powered Features: Payments & Metrics
08:46 Dynamic Pricing, Agents & Automation
09:32 Real-Time Recommendations & Strategic Focus
09:56 How to Catch the Keynote On-Demand
10:21 Interview Preview: John Herman, Bureau Brewing
10:41 Sponsor Message: Saligo
11:34 Bureau Brewing Story & Nonalcoholic Beer
12:28 Bureau’s Market & Brand Mission
13:10 Crafted Like a Beer, for Everyone
14:05 The Business Opportunity & Founding
14:46 Beverage Trends & Founders’ Experience
16:14 Journey: Apparel to CPG to Bureau
17:17 Building Trust & Authentic Brand
17:35 Starting with NetSuite on Day One
18:15 Global Aspirations & Operational Excellence
18:51 Investing in Systems Early for Growth
19:31 Blind Beer Taste Test Challenge
20:14 Tasting: West Coast IPA, Kingston Pils
20:58 Naming, Symbols, and Storytelling
21:21 Taste Test, IPA, Pilsner, and Hazy
22:46 Brand Easter Eggs & Wrap-Up
23:08 Outro: Evan Goldberg Interview Teaser

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