Top PPC Campaign Configuration Recipes to Achieve Rank, Profit and Sales Velocity

👉 Join the EUROPEAN SELLER CONFERENCE for Amazon sellers in Prague, Czech Republic: https://eusecon.com

In this live session, Chris Rawlings, one of the best Amazon FBA experts who coaches 7 and 8 figure sellers, shows you which "PPC recipes" you can use to achieve your PPC goals, such as keyword ranking, maximizing profit, and boosting sales velocity.
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👉 Join the EUROPEAN SELLER CONFERENCE for Amazon sellers in Prague, Czech Republic: https://eusecon.com
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🔶 Topics covered in the video:

➤ 00:00 Introduction
➤ 00:55 Chris Rawlings & Sophie Society
➤ 03:16 Today's topic
➤ 04:54 Amazon PPC Tree of Potential
➤ 05:49 Sponsored Products
➤ 08:14 Manual targeting
➤ 12:22 Bidding Strategy
➤ 13:42 Offensive product targeting campaigns
➤ 14:17 Defensive product targeting campaigns
➤ 15:38 An example of one of the scenarios
➤ 18:39 Overviewing of other PPC recipes
➤ 22:46 European Seller Conference in Prague
➤ 27:05 How to choose Amazon default bid?
➤ 29:51 Suggestions for selling on the US marketplace
➤ 34:45 Assigning campaigns with different goals
➤ 38:05 Ads for launching well-selling products
➤ 42:00 Contact Chris Rawlings
➤ 42:30 A roadmap for learning and mastering PPC
➤ 45:08 Decreasing the bid and losing the impression
➤ 46:21 How should decide on a keyword for each child ASIN?
➤ 50:19 Second recipe: STTP Campaign
➤ 57:20 Benefits of Google Ads for Amazon FBA
➤ 58:50 3 Bid campaigns for 3 bid strategies
➤ 1:01:05 The cost of Sophie Society
➤ 1:03:08 In case doing 2 separate keyword targeting campaigns
➤ 1:05:06 Which type of PPC campaigns Sophie Society runs?
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🔶 About CHRIS RAWLINGS

Chris Rawlings first stepped into the eCommerce realm after a spinal injury inspired him to create a brand of spinal health products. Coming from a technical background, Chris designed his own products & built his personal care brand into an international success on Amazon.

With brands reaching out to him for help in figuring out the highly competitive Amazon landscape, Chris facilitated over 1,500 product launches and listing optimizations while helping over 400 companies dominate Amazon’s US, EU, and Japan markets, which lead to the founding of Sophie Society in 2019. Sophie is an Amazon service provider unlike any other, built on scientific principles and truth-finding via a constant feedback loop.

👉 Visit Sophie Society to have professional Amazon listing content https://orangeklik.sophiesociety.com/ and email [email protected], mention ORANGE KLIK and get 10% off Amazon A+ content.
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🔶 About AUGUSTAS KLIGYS

Known in the business simply as the “Amazon Summits Guy”, Augustas is committed to providing others with the opportunity to achieve success by offering powerfully informative expert sessions and guides to becoming a top Amazon seller. He has recorded over 400 sessions with Amazon industry leaders, experts and speakers. Augustas is also the founder of Orange Klik Company and the following in-person events for Amazon sellers: European Seller Conference, Seller Fest and PPC Congress.
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🔶 About ORANGE KLIK

Orange Klik connects Amazon FBA private label sellers with leading industry experts to help you turn your online business into a massive success. No matter if you are a beginner, still figuring out how to make money online, or an advanced Amazon seller with a strong experience in eCommerce, on this channel you will find up-to-date tips and expert recommendations for sellers of all levels of experience.
👉 Learn more about what we do: https://orangeklik.com/
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