Supporting Local Businesses and Growing Your Network with Lorna Blackett

We sit down with Lorna Blackett, a commercial finance guru, for an insightful exploration into how she harnessed the power of social media for commercial advisers to expand her influence and secure more business. With her extensive background in the industry, Lorna delves into why commercial finance became her passion and how it paved the path for her venture into entrepreneurship. She opens up about the hurdles she faced while launching her own business and the pivotal role networking played in her journey.

Lorna sheds light on how marketing on social media platforms has not just amplified her brand presence but has also been crucial in cultivating relationships with key introducers. A deep dive into her innovative strategy reveals how sharing content from other local businesses has helped foster a sense of community and opened doors to new connections.

This conversation is not just about lead generation for advisers; it’s a testament to the community spirit. Whether you're a mortgage adviser looking to leverage social media for mortgage advisers or anyone keen on the synergy between social media and business growth, this episode packs invaluable insights and inspiration.