Скачать или смотреть "Branding and Principles that Guide Great Brands" An AICGIM's Webinar,

Your brand is what people say about you after you leave the room” — Jeff Bezos, Amazon.
Most startups during the early stages of their development make the huge mistake of ignoring the importance of branding. Many entrepreneurs tend to obsess on the product, and rightly so. But what is also important is researching and defining their target customer, and then creating a brand identity that will focus on the product’s benefits for them, before just pushing it into the marketplace.
Atal Incubation Centre, Goa Institute of Management organised the webinar on the topic "Branding and Principles that Guide Great Brands" - A Startup's Guide for Branding Products and Services on 25th September 2020 (Friday) from 12:00 pm onwards.



Guest Speaker
Ms. Natasha Lorraine Menezes
Founder The Words Edge (TWE), an award-winning Marketing Agency specialising in high-quality Marketing Content. TWE has worked with 100+ clients, including Amazon, Swiggy, Myntra-Flipkart, Automation Anywhere, Mylan-Pfizer etc.
Natasha was conferred the Digital Women's Award by She The People TV, Google and Colors TV in 2019.
She has 10+ years of Digital Marketing & Content experience with companies like Myntra.com, Reliance Industries Ltd and WGSN.