Скачать или смотреть Summary: “Business Communication” by Harvard Business Essentials

Summary of "Business Communication"
by Harvard Business Essentials

• The mind deals with familiar ideas more readily than with new ones.
• Good timing makes communication more effective.
• In business writing, less is more.
• Good business writers are aware of the context, timing and distribution method of any message.
• Penning the first sentence is often the most challenging stage of any writing project.
• In a paragraph, the best place to insert a new idea is at the end.
• A good editor focuses on style and consistency.
• Send just one message per e-mail.
• Understand your audience – should you use general terms or specific language?
• Style is difficult to pinpoint, but it generally consists of how the writer uses vocabulary, sentences and paragraphs to produce the desired result.

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