How to Optimize Your H1 and H2 Tags

Learn how to optimize your H1 and H2 tags to better help search engines understand your site. Test your site for free at www.seositecheckup.com.

In this video, you’ll hear some of the following:

" In this video, we’ll show you how to improve your site’s SEO score by using and optimizing H1 & H2 – or Heading 1 and Heading 2 – tags on your site. These are heading tags within your code that apply style attributes to a particular line of text, and when search engines scan your site, one of the first places they’ll focus on to determine what sort of content you have on the site will be text that have inside these heading tags. So these tags are useful for both search engines, which has a direct impact on your SEO, and for user experience, which has a secondary impact on your SEO. Users that are looking for the type of content your site offers will be able to find your site through search engines more effectively.

And once they are there visiting your site, with h1 tags typically being the largest and more noticeable text on the page, and h2 tags typically being the next largest and most noticeable, the more quickly visitors are able to scan the site with their eyes and find the content they’re looking for, the more likely they are going to stay on your site.

This in turn decreases bounce rate and increases visitor time, which will improve your rankings in the search engines. So properly styled h1 and h2 tags will benefit user experience, as well as SEO score. "

Hear more by watching the full video!

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