Скачать или смотреть Builder Fined ₹1 Lakh for 'Coming Soon' Ads! | RERA Strict Ruling on Unregistered Projects Explained

In this video, we dive deep into the latest Bihar RERA order (dated December 24, 2025) where a developer was slapped with a ₹1 lakh penalty just for displaying "Coming Soon" posters and online teasers for an unregistered project!

The case: Bihar RERA suo motu initiated proceedings against M/s PRU-RLDA Projects Pvt. Ltd. (earlier noticed as M/s Alphabet Infra Pvt. Ltd.) for promoting the project "One World, Bramhmapura Railway Colony" in Muzaffarpur without RERA registration – a clear violation of Section 3 of the RERA Act, 2016.

Key takeaways:

Even minimal "Coming Soon" signage or online notices count as "advertisement" under Section 2(b).
No promotion allowed before registration!
Penalty imposed under Section 59(1): ₹1,00,000.
This is a wake-up call for builders and a win for homebuyers. Watch the full breakdown, including defenses, findings, and why this sets a strong precedent.

Full order available on Bihar RERA website: https://rera.bihar.gov.in

Timestamps: 00:00 - Intro 01:15 - Case Background 03:40 - Developer's Defense 05:20 - RERA's Reasoning 07:45 - Penalty & Directions 09:30 - Impact on Real Estate Industry

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