Скачать или смотреть Yoni at Brand The Change Live

On a mission to revolutionize the fem care industry, Mariah Mansvelt Beck and Wendelien Hebly created Yoni, a new brand of organic tampons and pads. Yoni believes that every woman should know what she’s putting between her legs and wants to break the taboo, ditch the shame and start talking about periods properly.

At Brand the Change Live, Mariah speaks about how alongside her co-founders, were inspired to make organic cotton fem products go mainstream. In addition to being passionate about the topic, Mariah discusses what it actually took to craft their idea into a compelling brand story that their audiences would be enthusiastic about and consequently into an identity that would resonate with them.

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Filmed at Pakhuis de Zwijger in Amsterdam, February 2018

More about Yoni
Their website: https://yoni.care/
Instagram: @ yoni.care
Facebook: @yoni

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