Save your company money; give your employees a raise! | Wies Bratby | TEDxZurichWomen

Though it may seem counter intuitive, giving your women workforce a raise – even when they don’t ask for it - may be a prudent financial decision for your company. Wies Bratby (Women In Negotiation) explains in this talk how paying your people more may actually save your company money. With a background as a top lawyer and HR Director, it is perhaps no wonder that Wies Bratby ended up coaching women across the world to negotiate their worth. On a mission to end the gender wage gap globally, she focuses on increasing women’s confidence and competence to have these career- and business defining conversations at the right level, so both sides win and the relationship between them improves. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx