Unlocking Massive Results Through Tiny Changes in Your Law Firm: The Small Big

What if small changes could lead to massive results? Attorney Will Grafton and Blaine Oelkers break down the science of influence, revealing how tiny shifts in pricing, client interactions, and team dynamics can transform your law firm. From mastering persuasion to building unshakable client commitments, this episode explores the surprising power of "The Small Big." Are you ready to uncover the secrets that could revolutionize your practice?


CHAPTERS

00:00 Introduction and Welcome
00:35 Understanding 'The Small Big'
00:55 Psychological Studies and Influence
03:22 Practical Applications in Law Firms
05:35 Building Rapport and Commonality
07:51 Ensuring Client Compliance
13:27 Perceived Value and Bundling
16:03 Team Building and Gifting
24:34 Conclusion and Next Steps