Скачать или смотреть The Real Estate Tech Playbook With David Voorhees | The MREA Podcast (EP.119)

Technology isn’t the magic bullet most real estate agents think it is—that’s why this conversation matters.

We’re joined by David Voorhees, a real estate agent with more than 500 homes sold and the executive director of Labs at Keller Williams Realty, LLC. For the past eight years, David has spent his days interviewing top agents across the country, studying how technology helps them make more money and serve their clients better.

David came into real estate after working in the Las Vegas nightclub scene. His experience taught him how to build trust fast, and he still carries these skills into open houses, database growth, and referral-driven business. Early on in his real estate career, he found himself at the center of Keller Williams’ technology evolution, helping shape tools by starting with models and systems, not shiny objects.

In true MREA fashion, this conversation brings us back to the fundamentals. David breaks down the Four Laws of Lead Generation, why most agents overcomplicate their tech stacks, and how a clean, well-fed database can outperform almost any new software. We also dig into AI as a practical thought partner, how to audit your current technology, and why the solutions most agents are searching for are already sitting in their database.

If you’ve ever felt overwhelmed by real estate technology, this episode will simplify the path forward and give you a clear framework to run your business with confidence.

We talk about:
[00:00] “Hey, everyone, welcome back to..” Welcome and Introduction of the Guest
[02:14] “How did you find your way..” David Voorhees’ Path From Nightclubs to Real Estate
[07:24] “I ended up landing as open houses..” Why Open Houses Still Work to Build a Business
[09:04] “Gary was starting a new group within..” The Mission Behind KW Labs and Agent-Built Technology
[10:55] “I would like you to unpack for us..” The Four Laws of Lead Generation Explained
[13:38] “I think a quality database that has..” Why Database Quality Matters More Than Size
[20:34] “So how do I, cause now I..” How to Evaluate and Simplify Your Tech Stack
[24:48] “There are a million apps, there’s a million..” Using AI as a Practical Tool in Real Estate
[32:24] “Don’t get mad at me just because..” Mapping Your Business Before Adding More Technology


Links & Tools from This Episode:
Keller Williams Technology page: https://thrive.kw.com/technology/
Listen to an episode featuring Lauren Lucas on Automation and AI:    • A Step-by-Step Framework to Automate Your ...  
Email David Voorhees at [email protected]
Get Weekly MREA Notes: https://mreanotes.com

Order the Millionaire Real Estate Agent Playbook | Volume 3: https://kwredlabel.com/products/milli...


Produced by NOVA: https://novapodcasting.com/

This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

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