2015 Borgward BX7 TS Concept Review Rendered Price Specs Release Date

Описание к видео 2015 Borgward BX7 TS Concept Review Rendered Price Specs Release Date

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With the launch of its BX7, the time-honoured German automobile brand Borgward is celebrating a remarkable comeback. This mid-size SUV prototype, which is close to series production, will be the first vehicle since the 1960s to wear the legendary diamond-shaped Borgward badge. This new model embodies the design philosophy of the young yet familiar Borgward brand — a philosophy which will go on to inspire all of the company's future model series. "Modern tradition" is at the heart of the design philosophy that will help drive forward the development of this brand. As Executive Design Adviser Einar J. Hareide explains, the Borgward design philosophy isn't about retro styling: "The styling of our new series is not based on the design of classic models such as the Isabella. What we do instead is to draw inspiration from these iconic vehicles, decode the original design DNA of the Borgward brand, and then transplant this into the modern age." For the design team, the history of Borgward serves less as a mandate for a specific design than as the basis for transforming the ideals of the company's legendary founder Carl F. W. Borgward. Alongside his expertise in creating ingenious technical solutions, Borgward also possessed a highly refined sense for superb design — as exemplified by models such as the Isabella series. ► More Cars Models on website http://webcarshow.info/

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