Скачать или смотреть Marketing Big Bets: What Worked in 2025 + Bets for 2026

What actually worked in B2B marketing in 2025 and what should marketing teams double down on in 2026?

In this candid, fast-paced roundtable, Navattic’s top marketing advisors share real, operator-level insights from the past year. This is an honest conversation about marketing strategy, demand generation, AI, positioning, PLG, and customer marketing, with no slides and no fluff.

In this session, you will learn:
What marketing strategies actually worked in 2025
What failed and why certain tactics did not deliver results
The biggest marketing flops and overhyped trends
Where AI helped marketing teams and where it fell short
The biggest B2B marketing bets heading into 2026

This webinar was recorded live on LinkedIn and is designed for:
B2B marketers
GTM and revenue leaders
Product marketing teams
Demand gen and growth marketers planning for 2026

If you are building your 2026 marketing strategy and want honest, in-the-trenches perspectives from experienced operators, this session will help you focus on what truly moves the needle.