Bamboo is slowly getting the recognition it deserves worldwide! Once thought of as just an "Asian plant," it is now making its mark worldwide, even in places like Europe where it doesn’t grow naturally. Dr. Hans Friederich, the Ambassador of the World Bamboo Organization, explains how bamboo is being used in industries like construction, energy, and agriculture. He shared a story of a woman farmer in Vietnam who calls bamboo her "bank account” and how bamboo has become a steady source of income for her and many others across the world.
India, with its large bamboo resources, is playing a big role in this global change. Dr. Friederich highlighted that India is the second-largest bamboo producer in the world, after China. With nearly 14 million hectares of bamboo farms, India has more land for bamboo farming than China. However, India still faces challenges in fully using its bamboo potential.
Dr. Friederich also spoke about some common myths about bamboo, especially doubts about its strength and durability.
He believes shows like News With Navya’s ‘Let’s Talk Bamboo’ are important in spreading the word about bamboo’s real power. Looking to the future, Dr. Friederich sees bamboo as playing a big role in different industries, helping make the world more sustainable.
Bamboo is taking over the world. Don’t miss the full conversation to learn how bamboo is shaking things up!
At News With Navya, we've been championing bamboo for months, and now we’re thrilled to announce our partnership as the official media partner for the European Bamboo Expo 2025, set to take place from May 22–24 in Dortmund, Germany.
This event will gather industry experts, sustainability leaders, entrepreneurs, change makers and the public to explore bamboo’s potential across climate action, construction, agriculture, textiles, food, and rural economies.
As media partners, we’ll provide in-depth coverage of the Expo, highlighting India’s growing influence in the global bamboo market and the emerging synergies between Europe and India. Stay tuned.
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