Скачать или смотреть Lesson 3: Seller vs Buyer Empowered Mindset | The Regenerative Sales Series

Most sales cultures push reps to drive urgency, stay in control, and never slow down. But here’s the problem: that pressure forces us to not just lean too far but to stay too long in the Seller-Empowered mindset, controlling the deal, pushing the buyer, and chasing short-term wins.

There’s another side: the Buyer-Empowered mindset, where the rep creates space, guides instead of pushes, and builds trust along the way.

Neither mindset is wrong or better than the other. The real skill is knowing: When to lead (seller empowered mindset), and when to guide (buyer empowered mindset)?

In this video, we break down the two mindsets, show you how to recognize which one you’re in, and explain when to switch. Because when your intention is truly the buyer’s best interest, trust takes care of itself.