Porter's Five Forces - ACCA Strategic Business Leader (SBL) Paper

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Dr. Constantine ‘Dino’ Kiritsis from StudySmart discusses Porter's Five Forces as a tool to analyze your competitors' landscape and as part of the ACCA's SBL (Strategic Business Leader) Paper.

A concise video on understanding Michael Porter's 5 forces theory which is used to evaluate the competitive environment or the 'profitability' of an industry. As Porter suggests, every industry is different, but this model can be used to understand where the organization can actually make money in its industry and where it is probably losing money (i.e. supplier power forcing margins down or high customer power due to low switching costs etc.). Extremely important for the exam.