Empowering journalism through user-centric models: lessons from Daily Maverick and Zetland

Описание к видео Empowering journalism through user-centric models: lessons from Daily Maverick and Zetland

In an era where digital transformation has reshaped the media landscape, two pioneering media organizations, Zetland and Daily Maverick, have successfully harnessed the power of high quality journalism and user-centric models to thrive. In this presentation, we share key numbers and insights into the subscription-based business models, the importance of reader engagement, and how this approach has contributed to the organizations' sustainability in the ever-evolving media landscape.
Con: Styli Charalambous (co-founder and CEO Daily Maverick), Lea Korsgaard (co-founder and editor-in-chief Zetland)

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