Session 3: Communicating and Educating More Effectively

A good benefit design is not enough. It’s vital to increase awareness and understanding of benefits among plan participants and help them navigate the health system.

Keynote Address: Building Trust and Improving Patient Engagement
Dr. Lisa Fitzpatrick, founder and CEO of Grapevine Health

Panel discussion on how to help plan participants better understand and use their benefits
Dr. Lisa Fitzpatrick, founder and CEO of Grapevine Health
Teresa Money, Executive Director, Care Delivery Implementation, Blue Cross Blue Shield Association
Pamela Rich, Vice President, Business Group on Health
Wayne Turner, Senior Attorney, National Health Law Program
Moderator: Wayne Rawlins, Senior Clinical Advisor, WellSpark Health