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Developing a CX Mindset at Brakes

Jane Walker, Director Customer Experience, Brakes

How do you convince not only your management team but also your frontline employees of the benefits of your customer experience strategies and drive the engagement required to build internal advocates? Jane walked us through all the amazing physical and digital initiatives Brakes are implementing to change minds and perceptions of CX and to ensure it becomes part of their cultural DNA.

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Improving experiences is why InMoment exists. Our mission is to help our clients improve experiences at the intersection of value—where customer, employee, and business needs come together. The heart of what we do is connect our clients with what matters most through a unique combination of data, technology, and human expertise. With our hyper-modern technology platform, decades of domain authority, and global teams of experts, we uniquely deliver a focus on Experience Improvement (XI) to help our clients own the moments that matter. Check out our website for further information: https://inmoment.com/en-gb/


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