Mark Christopher Car Dealership____Americana Music Genre___Radio & TV Jingle Package

Описание к видео Mark Christopher Car Dealership____Americana Music Genre___Radio & TV Jingle Package

This is another car dealership radio and TV jingle we produced. We ended up doing 2 jingle package with an Americana music style version and a Country music style version. We used the same singer for both jingles but I think the country version is better. We also shot the video footage, but the rookie ad agency executives decided to do take charge of the editing and post production themselves. This is a mistake that inexperienced clients will often do.

It's always better to unite the conceptual elements, story boarding, video script, music lyrics, voice-over script with the same producers as they understand and are immersed in all the processes in the creative story telling, branding and messaging.

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