Скачать или смотреть Why Hero Honda Break Up

Hero Honda, a joint venture between Hero MotoCorp of India and Honda of Japan, ended their partnership in 2010. The split was amicable and was primarily due to the desire of both companies to expand their individual global reach and have more control over their own branding and product development.


In addition to the desire for greater autonomy, there were also reports that the partnership had become increasingly strained in recent years due to differences in management and business strategies. Hero MotoCorp wanted to focus more on the Indian market and develop products specifically tailored to Indian consumers, while Honda wanted to expand its global reach and focus more on exporting products to other markets. The split allowed both companies to pursue their own goals and strategies without being constrained by the partnership.

Another reason is, Hero MotoCorp has paid Honda a large sum of money to buy out their stake in the joint venture, which allowed them to have full control over the Hero brand and its operations.

Overall, the split was seen as a positive development for both companies, as it allowed them to better focus on their individual goals and strategies for growth.