Netflix and the essential rule for winning in the game of business

In this video, Professor Pablo Foncillas discusses how important it is for businesses to be clear about who they are targeting. “Choosing a market is like betting in the business casino: risky but necessary. By defining a target, we are also deciding what we are giving up,” says the researcher.


More information at https://pablofoncillas.com/en


𝘋𝘪𝘴𝘤𝘭𝘢𝘪𝘮𝘦𝘳: 𝘌𝘷𝘦𝘯 𝘵𝘩𝘰𝘶𝘨𝘩 𝘢 𝘴𝘪𝘨𝘯𝘪𝘧𝘪𝘤𝘢𝘯𝘵 𝑝𝘢𝘳𝘵 𝘰𝘧 𝘮𝘺 𝘢𝘤𝘵𝘪𝘷𝘪𝘵𝘺 𝘪𝘴 𝘤𝘰𝘯𝘥𝘶𝘤𝘵𝘦𝘥 𝘪𝘯 𝘌𝘯𝘨𝘭𝘪𝘴𝘩, 𝘵𝘩𝘪𝘴 𝘷𝘪𝘥𝘦𝘰 𝘰𝘧 "𝘋𝘰𝘯'𝘵 W𝘢𝘵𝘤𝘩 𝘐𝘵" 𝘸𝘢𝘴 𝘰𝘳𝘪𝘨𝘪𝘯𝘢𝘭𝘭𝘺 𝘳𝘦𝘤𝘰𝘳𝘥𝘦𝘥 𝘪𝘯 𝘚𝑝𝘢𝘯𝘪𝘴𝘩 𝘢𝘯𝘥 𝘸𝘢𝘴 𝑝𝘶𝘣𝘭𝘪𝘴𝘩𝘦𝘥 𝘪𝘯 𝘵𝘩𝘦 𝘭𝘦𝘢𝘥𝘪𝘯𝘨 𝘚𝑝𝘢𝘯𝘪𝘴𝘩-𝘭𝘢𝘯𝘨𝘶𝘢𝘨𝘦 𝘮𝘦𝘥𝘪𝘢 𝘰𝘶𝘵𝘭𝘦𝘵 La Vanguardia 𝘶𝘯𝘥𝘦𝘳 𝘵𝘩𝘦 𝘯𝘢𝘮𝘦 𝘰𝘧 "𝘕𝘰 𝘓𝘰 𝘝𝘦𝘢𝘴" (𝘧𝘳𝘰𝘮 𝘸𝘩𝘪𝘤𝘩 𝘸𝘦 𝘩𝘢𝘷𝘦 𝘩𝘢𝘷𝘦 𝘤𝘳𝘦𝘢𝘵𝘦𝘥 𝘰𝘷𝘦𝘳 500 𝘷𝘪𝘥𝘦𝘰 𝑝𝘪𝘭𝘭𝘴 𝘵𝘢𝘭𝘬𝘪𝘯𝘨 𝘢𝘣𝘰𝘶𝘵 𝘵𝘩𝘦𝘮𝘦𝘴 𝘪𝘯 𝘵𝘩𝘦 𝘪𝘯𝘵𝘦𝘳𝘴𝘦𝘤𝘵𝘪𝘰𝘯 𝘰𝘧 𝘮𝘢𝘳𝘬𝘦𝘵𝘪𝘯𝘨, 𝘴𝘢𝘭𝘦𝘴 𝘢𝘯𝘥 𝘥𝘪𝘨𝘪𝘵𝘢𝘭).