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Struggling with how to come up with a business name or brand name? You’re not alone — choosing the right business name for your company can feel impossible. You want something catchy but not cringe, memorable but not taken, and ideally something that grows with you. In this video, I’ll walk you through 7 proven types of business names, with examples, pros and cons, and a simple process to help you finally land on one that feels right.

We’ll cover descriptive names, acronyms, founder-based names, geographical names, evocative or metaphorical names, mashups, and vibe-based names. By the end, you’ll understand the strengths and weaknesses of each approach and how to brainstorm ideas without getting stuck in analysis paralysis. Whether you’re starting a side hustle, small business, or online brand, this guide will save you hours of frustration.

💡 What you’ll learn in this video:

The 7 main types of business names (with real examples for each)

How to brainstorm name ideas without overthinking

The pros and cons of descriptive, acronym, founder, geographical, metaphorical, mashup, and vibe names

A simple process to shortlist and test your best options

How to check trademarks, domains, and availability before you commit

The “pub test” gut check — making sure your business name feels right in real life

Why your name matters less than what you build around it

Remember, a business name is only one piece of the puzzle — the real meaning comes from what you build around it. So stop stressing, hit play, and let’s get you unstuck.

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📌 Chapters
0:00 Stop Stressing Over Your Business Name
1:33 Step 1: Know The 7 Types of Business Name
13:59 Step 2: Brainstorm With No Filter
16:08 Step 3: Shortlist & Test
17:14 Step 4: The Pub Test

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Disclaimer: The content provided on this channel is for informational and educational purposes only. It should not be considered as financial, legal, or tax advice. Always consult with a qualified financial advisor, accountant, lawyer or other professionals before making any financial decisions. The views expressed on this channel are personal opinions and do not constitute professional advice. Starting a business involves risks, including the potential loss of principal. Perform your own research and due diligence before making any financial decisions.

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