Скачать или смотреть Psychology Driven UX/UI/Web Design - PART 2 Advanced Topics

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This is a short introduction to the second part of our online course available at Udemy where anyone can learn about psychology driven user experience, user interface, web design, which is about creating impactful websites and apps that appeal simultaneously to the intellect, emotions and subconscious of users. You can learn to design websites using psychology and behavioral science as a foundation. This online course will improve the skills of user experience, user interface, and web designers!

COURSE CONTENTS PART 2:

SECTION 7: Content Designed for the Web
LECTURE 7.1: Introduction
LECTURE 7.2: Distinctive Design
LECTURE 7.3: Scanning versus Reading
LECTURE 7.4: Scanning Patterns
LECTURE 7.5: Creating Scannable Compositions
LECTURE 7.6: Writing for Scannability: Highlighting
LECTURE 7.7: Writing for Scannability: Style
LECTURE 7.8: Reading Comprehension
LECTURE 7.9: Creating Accurate Body CopY
LECTURE 7.10: Writing for Deep Reading
LECTURE 7.11: Storytelling as a Writing Style
LECTURE 7.12: Social Content and Content Curation
LECTURE 7.13: Content Sharing
LECTURE 7.14: Going Viral and Content Marketing
LECTURE 7.15: Section Summary
SECTION 8: Visuals and Typography
LECTURE 8.1: IntroductioN
LECTURE 8.2: The Picture Superiority Effect
LECTURE 8.3: The Psychological Impact of Faces
LECTURE 8.4: Anthropomorphic Forms and the Attractiveness Bias
LECTURE 8.5: The Meanings of Common Shapes
LECTURE 8.6: The Use of Images in Web Design
LECTURE 8.7: Photography and Digital Arts
LECTURE 8.8: Multimedia Content
LECTURE 8.9: Infographics and Modern Pictograms
LECTURE 8.10: Iconic Representation
LECTURE 8.11: Designing Memorable Icons
LECTURE 8.12: Introduction to Typography
LECTURE 8.13: Psychology of Typography
LECTURE 8.14: Choosing the Right Typeface
LECTURE 8.15: Section Summary
SECTION 9: The Individual and IndividuatioN
LECTURE 9.1: Introduction
LECTURE 9.2: Distinctiveness of the User
LECTURE 9.3: Gender Differences
LECTURE 9.4: Generational Differences
LECTURE 9.5: Cultural Differences
LECTURE 9.6: Personality Types
LECTURE 9.7: Psychographic Segmentation
LECTURE 9.8: Customization, Personalization, Individuation
LECTURE 9.9: Customization and Personalization Best Practices
LECTURE 9.10: Individuation in E-Commerce
LECTURE 9.11: Adapting to Devices
LECTURE 9.12: Behavioral Conditioning
LECTURE 9.13: Behavior of Individuals in Crowds
LECTURE 9.14: Global Audiences and Stereotyping
LECTURE 9.15: Section SummarY
SECTION 10: Psychology of Interactions
LECTURE 10.1: IntroductioN
LECTURE 10.2: Interaction Design Challenges
LECTURE 10.3: Human Time Requirements
LECTURE 10.4: Designing for Human Time Requirements
LECTURE 10.5: Conceptual Models in Interactions
LECTURE 10.6: Fitts’ Law and Usability of Controls
LECTURE 10.7: Designing Effective Call-to-Action Buttons
LECTURE 10.8: Designing Effective Forms
LECTURE 10.9: Anticipating Users’ Mistakes and Error Handling
LECTURE 10.10: The Philosophy of Gamification
LECTURE 10.11: Designing for Players
LECTURE 10.12: Mechanics of Gamification
LECTURE 10.13: Real Time Technology and Chatbots
LECTURE 10.14: Mobile User Interactions
LECTURE 10.15: Section Summary
SECTION 11: Psychology of E-Commerce
LECTURE 11.1: Introduction
LECTURE 11.2: The Online Sales Cycle
LECTURE 11.3: Using the Triune Brain Model in E-Commerce
LECTURE 11.4: Psychology of Trust
LECTURE 11.5: Psychology of Choice
LECTURE 11.6: Psychology of Decision Making
LECTURE 11.7: Price and Quality Perception
LECTURE 11.8: Psychology of Scarcity and Urgency
LECTURE 11.9: Psychology of Reciprocity and Rewards
LECTURE 11.10: Using the Inconsistency of the Self
LECTURE 11.11: Storytelling in E-Commerce
LECTURE 11.12: Social Validation
LECTURE 11.13: Effective Testimonial Pages
LECTURE 11.14: Cognitive Biases
LECTURE 11.15: Section Summary