Скачать или смотреть Sketch N Build, Dior Case Study 2021

The retail campaign for DIOR spanned 7
locations across 5 countries in the
Middle East. Dubai Mall, Mall of
Emirates (Dubai), Sowwah (Abu Dhabi),
Kuwait Avenues, Al Khayyat (Jeddah), Centria Mall (Riyadh)
and Villagio (Doha).

SNB were chosen because our
skilled in-house craftsmen are the
only crew in the region trusted to
exceed the high expectations of the
Paris fashion house.

For the activation in the window
displays and on elements within the
stores, the client wanted to use a
complicated gradient of colour from
rose gold to natural wood stain, and
our team of craftsmen rose to the
challenge.

Each surface had to be sprayed
inside our custom booth with
painters applying 7 coats of paint
and finishing with a protective clear
coat.

Due to tight deadlines, samples of
the finish were express couriered to
Paris for sign-off prior to the build.

All of the installations were then
constructed, finished and
assembled in our warehouse in
Dubai before being transported to to
the various sites, all of which was
achieved without hitch under
complex covid travel restrictions.

This was a hugely complicated
project that required experience and
skill from our in-house painters, as
well our usual expertise in project
management and logistics. It was
delivered on time, across multiple
countries - all whilst maintaining
Sketch N Build’s highest standards of quality
and workmanship.