Скачать или смотреть From Viral TikToks to Shark Tank & College Partnerships with Shirah Benarde

In this episode of The First One Hundred, we sit down with Shira Bernard, the founder of Nightcap — a drink-spiking prevention company she started at just 16 years old after a close friend had a frightening experience. What started as a prototype made from her mom’s stockings turned into a nationally recognized product featured on Shark Tank.

We kicked things off with a rapid-fire Q&A to get to know the real Shira — you can catch that fun moment as a standalone reel on our socials.

What You’ll Learn:
How Shira used TikTok to generate her first wave of sales
Why her customers come to her — not the other way around
How customer feedback led to product innovation across demographics

Whether you’re a product founder, Gen Z entrepreneur, or just love seeing powerful missions meet smart branding — this story will inspire your next move.