Скачать или смотреть Ryan Holiday: How To Create A Perennial Seller

I talked to #1 NYT bestselling author Ryan Holiday about creating products and books that sell for decades. 

In his latest book, Perennial Seller, he outlines his system for creating books and products that stand the test of time.

Because who doesn’t want to create something that people love? Or write a book that thousands of people read? And more importantly, who doesn’t want to make something that sells for years to come?

Ryan’s process for making a perennial seller goes like this:

1. Adopt the mindset of a creator that makes classics
2. Create a great product that stands the test of time
3. Perfect, package, and position into a compelling offering
4. Promote it through different marketing channels
5. Capture an audience and build a platform that stands the test of time

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