Скачать или смотреть Three Question Scorecard. Don't Send Noise.

✉️ Before you hit send on your next email — use this simple 3-Question Scorecard. It’s not about sending more emails. It’s about sending meaningful ones. Ask yourself:

1️⃣ Is it simple — and respectful of their time?
2️⃣ Is it in service of the result you’re trying to get?
3️⃣ Is it in service of the relationship?

If it doesn’t pass all three, it’s just noise. No matter how good your intentions (or design) are.

👉 The takeaway: Don’t send emails to fill inboxes. Send them to build trust.

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