Understanding the $80 billion ONDC opportunity: Theory of Next by Antler | Episode 05

In the latest Theory of Next episode with Nitin Sharma, Partner and Co-founder of Antler in India we explore the Open Network for Digital Commerce or ONDC with Susmit Patodia, Director of Capital in India, and Sujith Nair, CEO and founder of Beckn Protocol and FIDE.

Watch the video for an in-depth understanding of how digital public goods could be the way of the future for digital economies and why ONDC is a special and bold bet. If you are interested in building ONDC or learning about Digital Public Goods, write to us at [email protected].

Read our full thesis here: https://www.antler.co/blog/ondc-lands...

00:00:00 - 00:07:29 Understanding Digital Public Goods

00:07:30 - 00:11:04 How is ONDC different from UPI?

00:11:05 - 00:15:06 How to think of the ONDC opportunity?

00:15:07 - 00:21:39 The ONDC effect on commerce and lending

00:21:40 - 00:28:30 What is Complex Commerce and how can ONDC enable it?

00:28:33 - 00:32:24 Cracking the customer acquisition code

00:32:26 - 00:38:40 The ONDC landscape: Who is building what

00:38:42 - 00:40:00 Answering big questions about ONDC’s future

00:40:04 - 00:46:00 Building on ONDC, what will it take to succeed

00:46:01 - 00:49:13 Unpacking the origins of ONDC with Sujith Nair, CEO FIDE and Beckn Protocol Volunteer

00:49:14 - 00:55:41 Case study of Namma Yatri app, how an ONDC-like approach is changing mobility

00:55:41 - 00:58:18 The future of apps and user experience

00:58:19 - 01:05:19 How ONDC will resolve conflicts, refunds, and reviews

01:05:20 - 01:10:41 Cross-border commerce and call out to entrepreneurs

To stay tuned on the latest insights from Antler India, follow us on Twitter:   / antlerindia  

Watch the previous episodes of Theory of Next here:
   • Theory of Next by Antler India  

For more information on Antler in India, or to apply for pre-seed funding head over to https://www.antler.co/india

#ondc #digitalindia #ecommerce #upi