Скачать или смотреть Amazon Ads, Brand Defence & TikTok: Victoria Reece Interview | Vendor Connect 2025

As a global brand, advertising on Amazon comes with its own set of challenges — just ask Victoria Reece from WD‑40.

At Vendor Connect 2025, Victoria shares what brought her to the event, what she’s currently tackling in her Amazon strategy, and how she’s leaving with fresh ideas — particularly around TikTok and new customer acquisition.

Key takeaways:
✅ Balancing Amazon ad spend between defence and growth
✅ The reality of running ads as a well-known brand
✅ Exploring how TikTok might complement brand positioning
✅ Valuable conversations that sparked new thinking

Thinking about attending Vendor Connect 2026? 🎙️ Watch why Victoria says she’ll “absolutely be back next year.”

Interested in joining us next year? Vendor Connect 2026 will be returning in March. Book your space today before it's too late, tickets are selling fast! https://vendorsociety.com/vendor-conn...

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