How To Learn SEO Content Writing: The Simplest Way | Kai Cromwell

This is a (slightly) moderated version of the process I use to train new SEO writers. This has everything you need to get started with SEO content writing and rank on page 1 of Google. Even if you’ve never written long-form SEO blog content, and only written ad copy, academic papers, or other types of content, this is where your start begins in the world of search engine content. Once you finish this guide, read the included resources, and test out the tools in it, you’re ready to write. No more waiting or reading SEO theory – it’s time you start driving traffic & making money organically.

Link to the full document - https://bit.ly/42L2gPc

1. Where to Start

Before we get into the writing process itself, we need to create a baseline understanding of what SEO-friendly blog content looks like. Below, you’ll find only the most essential resources – we’re looking to streamline this process & get started, reading about SEO theory for hours on end only delays this.

Beginner’s Guide to SEO by Moz
Chapter 1 (SEO 101), Keyword Research 3 (Keyword Research), and Chapter 4 (On-Site Optimization)
SEO Copywriting Guide by Backlinko

2. Big-Picture Takeaways

Assuming you’ve read the above resources, these should be your biggest takeaways:
Great SEO content is easy to read & understand, even for complex topics.
Optimize for readability (subheadings, bullet points, white space, etc.)
SEO content writing is as much of an art as it is a science. Yes, there are frameworks & guidelines to follow. But ultimately, you’re writing for people – don’t write like a robot.
Write like you are having a conversation with a person.

You might be feeling overwhelmed by the number of new topics and things to remember in these resources – don’t worry about it. Truly, SEO copywriting can be simplified down into simply this:

Google wants to rank content that is helpful, accurate, easy-to-read/understand, and trustworthy. Your ultimate goal is to provide value to the searcher, not “hack” your way into the #1 spot with something you learned from an outdated Reddit thread.

3. What to Expect

You won’t be great at it right away – that’s okay. Your first few drafts will likely have plenty of revisions & suggestions. Don’t take this personally, but we are here to help brands make money through organic search. Feedback on your writing is purely objective as it relates to that goal, there is absolutely nothing personal about it.

As complex as it may seem, everything in SEO can be separated into one of three buckets: technical, on-page, and off-page. Obviously, blog writing fits in the on-page bucket. But even then, it’s only a fraction of everything we consider on-page SEO. Your writing is a piece of the puzzle – without everything else, your writing means nothing. And without your writing, everything else means nothing.

The average American reads at a 7th to 8th grade level, according to The Literacy Project. Laugh all you want, but this is who we’re writing for. What that means for you is shorter sentences, simpler words, and 100% clarity, even if you’re covering complex topics.

With that being said, these tools are far from perfect. You cannot simply ask it to write about X TOPIC and expect it to deliver a perfect piece of content.

Simply put, as you improve at writing and the other parts of our strategies improve, we all get better (and make more money). And frankly, that’s what we’re about here.

Book A Call With Us: https://newseas.co/#calendly

Check out my full guide to Ranking 1st on google:    • How To Rank Your Shopify Store 1st On...  


If you like this video, please give it a thumbs up 👍 and if you want to hear more videos from our channel, SUBSCRIBE 🔥 and make sure to turn on the bell icon (🔔).

𝐖𝐚𝐧𝐭 𝐭𝐨 𝐬𝐞𝐞 𝐦𝐨𝐫𝐞 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐥𝐢𝐤𝐞 𝐭𝐡𝐢𝐬...?
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
👍 Like the video (it's quite helpful!)
💬 Leave a comment below to let us know what you think!
🔗 Share the video with anyone you think might help
▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬


🎬 SUGGESTED VIDEOS

▶️ 4 Types of Search Intent for eCommerce SEO (and the 5th one that NO ONE ever talks about)
   • 4 Types Of Search Intent For eCommerc...  

▶️ The 11-Step Process to do Keyword Research for Your eCommerce Brand
   • The 11 Step Process To Do Keyword Res...  

▶️ eCommerce SEO Tutorial: How to Rank 1 on Google (Ahead of Amazon, Target, and Walmart)
   • eCommerce SEO Tutorial: How To Rank 1...  

▶️ Shopify SEO: How We Made $37K in 90 Days with Chat GPT-4
   • Shopify SEO: How We Made $37K in 90 D...  

▶️ Shopify SEO Case Study: 0 to 10,000 Monthly Visitors and 1000 Page 1 Rankings (My EXACT Process)
   • Shopify SEO Case Study: 0 to 10,000 M...  


🌐 LET'S CONNECT

🔹 Website: https://newseas.co/
🔹 Twitter:   / kaicromwell  
🔹 LinkedIn:   / kai-cromwell  


👇🏻 Don't Forget To SUBSCRIBE 🔥
   / @searchkaicromwell  

#SEO #RankOnGoogle #KaiCromwell