Broadcast Graphics Kinetic Type | After Effects Tutorial

In this video I show you how to create channel branding motion design stings, using mainly text animators.

This was inspired by the current ITV branding created by DixonBaxie. You can view their work and process here: https://www.dixonbaxi.com/work/itv-brand

I also recreate an animation by Mauricio Ceballos. You can view his work here: https://www.maumotiondesign.com/

Lastly thanks to Kyle Hamrick, who “stress-tested” a mini tutorial for the process I outlined for the “Stretchy 4s”, chaptered below at about 22 ½ mins. He made some suggestions which I workshopped briefly and expanded upon. Still didn’t end up perfectly procedural, but there might be some insight in the comments below, you never know.

I created the stings, or more accurately RE-created them, mainly to demonstrate the versatility of text animators to my students. As always though when you’re exploring things in After Effects, you get unexpected results. As I say in the video, playing and experimenting is a good thing.

As is leaning into mistakes. Hence including a couple of mistakes in the tutorial itself. I’ve labelled those chapters “oops” below. But they inadvertently show how quick it is to amend things with text animators, so kind of a serendipitous result there.

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► Download the free project file:    • Broadcast Graphics Package Kinetic Ty...  


► Download other free project files from my gumroad: https://gumroad.com/thevideoshop

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► View the full workflow for the animations in this tutorial:    • Broadcast Graphics Package Kinetic Ty...  

► The Video Shop Long Play:    / @thevideoshoplongplay  

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Chapters:
00:00:00 - Intro
00:00:36 - Letters sloping and drifting right
00:00:47 - Repeat expression for text
00:01:08 - Scale property
00:01:53 - Opacity property
00:02:57 - Tracking property
00:03:48 - Rotation property
00:04:21 - Position property
00:05:15 - Numbers small then quickly group / scale up
00:05:34 - Position property
00:06:12 - Scale property
00:06:23 - Tracking property
00:06:34 - Position property (new animator group)
00:07:26 - Putting two comps together
00:08:27 - Note on keyframing just animation properties
00:08:44 - Number repeated scale up 01 sting
00:09:23 - Scale property
00:09:55 - Anchor point grouping alignment
00:10:16 - Mask off lines with shape layer
00:11:34 - Duplicate text layer and trim characters
00:13:08 - DixonBaxie
00:13:30 - A note about process and experimenting
00:14:04 - Pre type experiment 07 (back soon sting)
00:14:24 - Amending text animators
00:15:01 - Repeat expression for lines
00:15:26 - Position property
00:16:33 - Line spacing property
00:16:47 - Position property
00:17:05 - Oops!
00:17:16 - Animating position and line spacing properties
00:18:03 - Scale property (new animator group)
00:19:08 - Time remapping
00:19:28 - Adding wipes to compliment movement
00:20:14 - We're back 01 sting
00:20:41 - Position property
00:21:15 - Scale property
00:21:26 - Tracking property
00:21:38 - Position property (new animator group)
00:22:34 - Stretchy 4s (using minimax and speed expression)
00:22:45 - Keyframe position
00:22:56 - Add slider control
00:23:07 - Add speed expression
00:23:20 - Add minimax effect
00:23:34 - Expression control radius value
00:23:49 - Add transform effect
00:24:00 - Expression control position value of transform effect
00:25:39 - Fixing cutout of character
00:26:26 - Inverse alpha matte and parent
00:27:03 - Alternative method using fill and cc composite
00:27:51 - 2nd alternative method using duplicate text layer
00:29:46 - Mauricio Ceballos
00:30:07 - Back in 5 with dot sting
00:30:18 - Comp with animated shape layer
00:31:10 - Scale property
00:32:14 - Duplicate animator group and adjust settings
00:32:57 - Adjusting font size and kerning
00:33:58 - Opacity animator group to trim characters
00:34:39 - Why you don't want to mask off characters instead
00:36:06 - Fill color RGB to tint characters
00:38:03 - Oops again!!
00:38:15 - Amending text animators part 2
00:39:52 - Outro
00:40:24 - Why don't text animators have these?

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► If you have any questions just let me know in the comments.

► Find me: https://linktr.ee/TheVideoShop

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