Employee Communications for Engaging Healthcare Professionals with Holzer Health System’s | EP 64

In this episode, your host, Sri Chellappa, talks with the Director of Business Development and Marketing of Holzer Health System, Melissa Davis. With over 17 years of experience under her belt, Melissa brings a wealth of knowledge from various healthcare settings, including acute hospital care, outpatient clinics, long-term care, and pharmaceutical marketing. At Holzer Health System, she's not just the marketing maestro; she's also the architect behind their employee communications programs.

Melissa shed light on the monumental task of reaching a workforce of over 2300 employees across seven counties in southeastern Ohio and West Virginia. The diversity of this workforce presents unique challenges, especially when it comes to ensuring that every single employee receives critical information promptly, from the front desk to the frontlines.

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