House Of Creed: Shrouded In Skepticism yet Revered By The Masses. Perfume Company Review

Wanna support the channel? Buy me a ☕️ 👉 https://ko-fi.com/bigbrofragrance Have you ever wondered about the origins of the luxury perfume brand Creed? The brand claims to have a rich history dating back to 1760, but is it all true?

Creed is a luxury perfume house that has a rich history dating back to 1760. The brand claims that it was founded by James Henry Creed in the same year as King George III's accession, and that it started its journey as an exquisite tailor based in Mayfair, London. However, there are some sceptical points to consider when it comes to the authenticity of this history.

Firstly, there is little concrete evidence to support the brand's claims of being founded in 1760. While the brand does have a long history, it is important to approach these claims with a critical eye and consider the possibility that some elements may have been embellished or fabricated. Additionally, there are some doubts about the accuracy of the brand's claims of having a direct descendant of the founder still at the helm.

Despite this scepticism, it cannot be denied that Creed has a reputation for creating unique and high-quality fragrances. The brand is known for using the finest perfume ingredients from around the globe, such as Bulgarian, Turkish and Moroccan Rose, Florentine Iris, Calabrian bergamot, Haitian vetiver, Bourbon vanilla, Italian jasmine, and the finest ambergris. They offer a wide range of fragrances, from the majestic Green Irish Tweed, salty masterpiece Millésime Impérial, to trend-shaping Aventus. Each fragrance is crafted with care and precision, showcasing the brand's commitment to quality and originality.


However, it is also worth noting that while Creed may have some exceptional fragrances, they are also relatively expensive and may not be accessible to all consumers. Additionally, the brand's recent Aventus fragrance has been criticized for its popularity leading to overuse and oversaturation.

Another thing to consider is the recent sale of the company to BlackRock Long Term Private Capital and Javier Ferrán in 2020, being privately owned for more than 200 years. This raises questions about the future direction and preservation of the brand's heritage and values, and whether the brand will continue to be true to its roots.

But among all the fragrances that Creed has to offer, one stands out as the "holy grail" scent of the brand, Aventus. Released in 2010, Aventus is the fragrance that shaped the fragrance industry from the bottom to the top. At the time of its release, nothing smelled like this, and it even created a whole new genre in perfumery – Chypre Fruity.

Fruity, fresh, light, and dark at the same time. Aventus is the to the niche world, what Acqua di Gio was to designer perfumery back in 1996. The importance of Aventus cannot be disregarded, even with thousands of clones from designers, clones, and niche brands.

In addition, the brand offers other great fragrances such as Creed Royal Oud, a spicy woody fragrance released in 2011 with main notes of cedar, pink pepper, and sandalwood, and Creed Original Santal, a spicy woody fragrance released in 2005 with main notes of sandalwood, cinnamon, and lavender. Both fragrances have a lasting power of 8-10 hours with moderate projection.

Overall, Creed offers some of the best fresh and woody fragrances on the market and the brand's value for money is rated 10 out of 10. It's commitment to quality and originality, as well as its wide range of exceptional fragrances, makes it a brand that deserves an A+ score.

While the brand's history may be shrouded in some skepticism, it's commitment to quality and originality, as well as it's wide range of exceptional fragrances, makes it a brand worth considering.