Скачать или смотреть Intangible Assets: The Secret to Financial Freedom?

For financial freedom, you need to know how to measure immeasurable and see the hidden value that others don't? How does Warren Buffett know how much is a brand name really worth? Here is a secret: You can see how much it's really worth, just as Warren Buffett does.

0:00 INTANGIBLE ASSETS 0:21
0:21 Why They Are Important? 0:41
0:41 They Are Treated Differently 1:08
0:08 Invisible to Most 1:41
1:41 Example: Coca-Cola 2:21
2:21 The Value of Brand Names 2:42
2:42 Where Do They Show Up 3:17
3:17 Next Up: Long-term Investments 3:29

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