Скачать или смотреть Towing Company Marketing: Google Ads for Towing Company | Lead Generation for Towing Company

Towing Company Marketing: Google Ads for Towing Company | Lead Generation for Towing Company
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⏰ TIMESTAMPS⏰

0:00 Introduction
0:35 How Previous Marketing Agencies Setup the Campaign
0:35 What kind of Keywords you should use
0:56 Biggest Mistakes Previous Agency Were Doing
1:28 Primary Challenge
3:28 Top Performing Campaign
4:10 Results
5:25 Like, Share, and Comment

Relevant PlayLists:-

Google Ads Case Study:-
   • Google Ads Case Study  

How to Grow Business:-
   • How to Grow Business  

How to Get Clients:-
   • How to Get Clients  

Google Ads Successful Clients Testimonials:-
   • Client Testimonials  

In this Google Ads Case Study, we will show you how we helped a Towing Company generate over 20+ leads every month through our targeted Google ads campaigns. We used Call only campaign using the intend based keywords and structured the campaigns based upon the Ad Scheduling (Off Hours + Business Hours). Please watch the whole video and find out the strategy we have used.

👋🏼 Hello everyone, today we're back with another case study! 📊 This time it's for a towing company. 🚙 As we know, having a digital presence is a must for them, and Google AdWords plays a big role in that.

🔍 People who get stuck somewhere and need help will search for a towing company on Google. 💻 The previous agency running campaigns for them didn't do any research, and the campaigns were not effective. 😞 We were able to identify the issues and propose a solution that convinced the client to work with us. 💪🏼

The primary challenge was to generate leads with a limited budget, competing against larger companies with bigger budgets.

⚖️ We had to come up with a strategy to ensure the ads would still show at certain hours, and on mobile phones, which had better search volume than desktops. 📱 We set up campaigns for specific hours of the day: 8 pm to 6 am and 6 am to 8 pm. 🕰️ We also set up a separate campaign for emergency-related search terms. 🆘

The call-only campaign worked well for us, as people stuck on the road would rather speak to someone than fill out a form.

📞 We were able to generate quality leads at a low cost per lead and a conversion rate of 25%. 💵*💼💼 After spending $1,000, we received 20 leads at a cost per lead of $50. *🔝

The previous agency had wasted hundreds of dollars on ineffective remarketing campaigns. 🤦🏻‍♀️ The client is now happy with the results, and we'll be increasing the Google ads campaigns budget soon. 🎉

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