Finding Motivated Sellers with RealQuest Professional

Full Blog Post: https://retipster.com/real-estate-dat...

RealQuest Professional is a service that can generate lists for direct mail marketing to real estate owners.

Like ListSource, RealQuest is a platform by CoreLogic (which means the data for both services is pulled from the same pool of information).

The user interface offers a lot of flexibility and options to meet the needs of most real estate professionals.

I appreciate RealQuest's wide degree of functionality within their system. I also appreciated that (similar to AgentPro247), their service allows users to see the "Latest Recording Date" - so there will never be any question as to the currency and accuracy of the data you're working with (and when it comes to direct mail - this is a big deal).

The only thing that turned me off from RealQuest was the price (which was very high compared to the other market services). I also wasn't a fan of how their subscriptions are only available with a 12 month commitment. These higher barriers to entry made the service a tough sell for someone like myself.

Pros:
Access to data anywhere in the United States with the higher level subscription packages.
Users can reference "Latest Recording Date" to verify how current the database is in each county.
Very flexible system in determining the recipients that go into a desired list.
Versatile functionality for doing property research, finding properties and getting rich data on each parcel.
Most of the CoreLogic database is kept current and up to date.

Cons:
No Delinquent Tax data available.
The service is only accessible through a 12 month (and fairly expensive) subscription - with additional charges required for using their list generating service.
Higher barriers to entry (signing up can only be done through a live call with a sales rep, and subscriptions are only available with a 12 month commitment).
The most expensive subscription on the market.

From what I saw, this service has some very good information, and their system works very well (I couldn't detect any glitches or problems in its functionality) and I was very impressed at how the filtering criteria allows users to narrow down the types of properties on each list to some very specific segments.

Literally, the only downside I saw was that the service costs 10x more than every other option on the market. RealQuest is not cheap.

But here's the thing... I'm not a heavy data user. I've never been one to send out 10,000 mailers per month, and my business doesn't rely solely on direct mail to find motivated sellers - so even though I could easily fit this into my budget if I needed to, it would be overkill for my situation (like trying to kill a fly with a canon).

On the flip side, if you are a high-volume data user (you know who you are), and if you need to get extremely specific about the types of recipients who belong on your direct mail lists, this could be precisely the service you need to bring your business to the next level.

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