Скачать или смотреть Marketing Strategy: Stop Hearing “Let’s Think Some More” in Meetings

Marketing meetings that end with “Let’s think about this some more” aren’t failing because your work is bad.

They fail because the room has no shared way to judge what you brought.

When people don’t have criteria, they default to:
• personal opinions and taste
• postponing the decision

In this video I show the one adjustment that stops that loop.

Explain the logic before you show the result.
Give the room a “ruler” to measure with.

You’ll learn:
• why “let’s think more” keeps happening (even when you did good work)
• how you accidentally put people on the spot with “So… what do you think?”
• the 5-step ladder that turns a product into a meaningful change
• how to present strategy so feedback attaches to structure, not taste
• what changes in meetings when decisions become evaluatable

If you’re a competent marketer who still feels tense before meetings, this is for you.

The ladder (in order):
Transformation → Life improvement → Problems solved → Benefits → Features

Try this in your next meeting: lead with the path, not the output.

00:00 – “Let’s think about this some more”
00:08 – Why good work still gets postponed
00:33 – Outputs without judgment criteria
01:04 – The reason this keeps happening
01:20 – Nobody knows what you know
02:00 – You put people on the spot
02:19 – Marketing meetings are attended anyone who has time
02:57 – The part which creates the whole stress
03:43 – This is why you need to explain the process before the results
04:14 – With that small adjustment, a lot of subjectivity disappears
04:41 – Let's see how this works in practice
04:54 – What marketing strategy actually is
05:31 – The five steps to audience transformation
06:39 – Allign the room before showing the outcome
07:33 – What this channel is all about