Скачать или смотреть What Now...For Women and the World | Kim Miller | TEDxGreekStStudio

Our virtual TEDxGreekStWomen 2021 event, hosted by our Global CEO Sairah Ashman, united women and men from across the marketing, design, and business worlds, as we heard three brilliant female speakers talked about their own experiences in overcoming prejudice and their struggles for inclusion. In this video, Sairah Ashman sits down with Kim Miller, Group Chief Marketing Officer at The Economist. Dynamic, inspiring, award-winning marketing executive with extensive experience in media, retail, education and non-profit organisations. Combining brand storytelling with an ROI data-driven approach to build and transform world-class brands. Industry-acknowledged reputation for delivering strong KPIs in complex, cross-functional environments, a proven track record for consumer revenue growth via e-commerce and traditional platforms as well as fostering talented teams. Expertise in growing brand awareness, scaling digital audiences, driving consumer engagement and loyalty, and launching products on emerging platforms. Balances long-term strategic vision with short-term tactical executions. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx