Скачать или смотреть how this Chinese doll broke the toy industry

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Have you seen these baby dolls or little green guys on your social media feed? They are called Sonny Angels or Smiskis. They're some of the earliest examples of blind box toys and their recent popularity has led to an industry valuation of $41.8B. In this video, Sabrina explores how Pop Mart drove these toys into the mainstream, dives into the science and economics behind their success, and takes an honest look at the industry and its potential harm.

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SOCIAL MEDIA
Sabrina
Twitter:   / nerdyandquirky  
Instagram:   / nerdyandquirky  
Melissa
Twitter:   / mehlizfern  
Instagram:   / mehlizfern  
Taha
Twitter:   / khanstopme  
Instagram:   / khanstopme  

CREDITS
Produced by Sabrina Cruz
Video Editing by Joe Trickey
Motion Design by Sabrina Cruz
Sound Design by Joe Trickey
Special Thanks to Abi, Mxmtoon, Gabby, Jade, and Rhose

MUSIC
Epidemic Sound. Get started today using our affiliate link. http://share.epidemicsound.com/answer...

TIMESTAMPS
00:00 in this economy?!
00:49 in before "these are just pokemon cards"
01:00 what is different about blind boxes
01:49 who is buying a seinfeld blind box
01:52 a reasonable experiment? on this channel?!
02:19 how blind boxes work
04:10 letting ethics get in the way of science
04:37 you just know Elsevier hates to see me coming
04:57 why adults are started buying toys
06:20 why companies are leaning in
07:11 why no one can stop this cycle
08:51 is that the scientific method i see
09:28 can u tell i forgot the histogram plot option existed?
09:42 quantitative AND qualitative data, we're cookin
10:17 local woman discovers that people like chaos
10:38 i probably should've done this sooner
12:17 this better not awaken anything in me
14:06 the dichotomy of blind boxes
14:40 maybe blind boxes are just harmless fun
15:07 or maybe they're part of a bigger problem
15:30 closing thoughts
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Welcome to the joke under the fold! Here's a classy one for ya:

It looks like they're releasing a surrealist painter line of Sonny Angels. I'm hoping to grab a Salvador Dolly.

Leave a comment with the word DOLLY to let me know you were here ;-)