Скачать или смотреть 🎧 Episode 3 – How to Use AI in Marketing Without Losing the Human Touch

☕ Coffee with Chandru – Podcast Series
By the Founders of SmartMaya.ai | Hosted by Hamsa

🚀 Real business talk. No fluff. No filters.
This podcast is for busy professionals, SME owners, and founders who want straight-up insights on what it takes to build, lead, and grow in today's fast-moving world.

🎙️ Hosted by Hamsa, co-founder of SmartMaya.ai, the show features unfiltered conversations with Chandra Kumar — a seasoned business leader with 25+ years in corporate leadership, having held senior roles at companies like Dell, IBM, and more.
For the past 8 years, Chandra Kumar has been building his AI startup and leading the development of SmartMaya.ai, helping SMEs and professionals unlock the power of practical, responsible AI.

Each episode brings you:
*Real founder stories (the wins and the tough calls)
*Practical strategies you can apply today
*Insights on tech, AI, leadership, and ethical decision-making
*Conversations that value clarity over jargon

💡 Episode 3: How to Use AI in Marketing Without Losing the Human Touch
Hosted by Hamsa | Featuring Chandra Kumar, Founder & CEO of SmartMaya.ai

In this episode of Coffee with Chandru, we dive into the real foundations of AI-powered marketing — and why strategy still starts with you, not the tools.

🚀 What you’ll learn:

Why defining Marketing OKRs is critical before using AI

How to craft a strong Ideal Customer Profile (ICP)

How tools like Perplexity and SmartMaya.ai’s Lead Genie support OKR and ICP development

The real meaning of buyer intent (with a camera-shopping example!)

Why human insight is still the most powerful marketing tool

💡 Chandru shares practical steps to blend AI with marketing strategy — without losing clarity, creativity, or control.

📩 Get in Touch
📱 WhatsApp: +65 82684140
📧 Email: [email protected] | [email protected]

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✅ Try SmartMaya.ai for free → https://app.smartmaya.ai/

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