Navigating Business Challenges with Design Thinking - Webinar

Thank you for joining us for a session on the application of design thinking in various business contexts, including digital transformation, IT services, project management, and building effective business strategies.

The session covered how design thinking can support the digital transformation journey, with experts discussing strategies to create a clear vision and engage teams using DTMethod® techniques and tools.

Hosted by - Sabina Bieniecka - Business Development Manager in APMG International

Panelists -
Malini Jayaganesh - Strategic Advisor & Coach - ITSM Hub
Agnieszka Bochacka - Technology Strategy & Transformation
Rafal Czarny - Director of Innovation and Development, Inprogress Design Lab
Ian Clark - Director, Fox IT Service Management
Rodrigo Neves - Director at RBN Consultoria e Treinamento
Michał Prorok - Business Consultant, Interim Manager and DTM Ambassador at Prophecy Consulting


Chapter Markers -

00:00:00 - Introduction
00:01:43 - Panelists Introduction's
00:10:30 - How can Design Thinking change the world of IT project management?
00:13:08 - What are the biggest challenges in integrating Design Thinking with traditional IT service delivery models, such as ITIL, FitSM, or DevOps?
00:16:15 - Do you see the impact of Design Thinking on increasing the effectiveness of communication in IT teams?
00:19:00 - Which DTMethod tools and techniques do you find most useful in the context of digital transformation?
00:24:00 - What are your predictions for the future of digital transformation and how can we position design thinking in this context?
00:33:45 - How should a company approach preparations when developing strategy? Which principles and characteristics for design thinking shall be taken into account?
00:36:55 - What specific design thinking techniques would you find most useful in the strategy development process?
00:39:35 - How can DT support reaching ESG goals in the organizations you work with? In what ways design thinking can be a helpful tool for ESG reporting?
00:41:50 - Which elements of organisation culture are key in supporting the creation of a digital transformation strategy? How can DT support this process?
00:45:40 - How can design thinking help in better understanding of customer needs in the context of designing and delivering innovative IT services?
00:55:26 - How does Design Thinking affect stakeholder engagement and motivation during strategy development?
01:00:20 - Can you elaborate on using Design thinking for stakeholder management?
01:01:50 - How does Design Thinking support the concept of co-creation?
01:04:39 - Can you compare DT Method and Change Management?
01:09:25 - Can you share examples where design thinking has significantly influenced recruitment processes in companies?
01:14:20 - Can you talk about situations where design thinking could be the answer to the challenges of planning and implementing digital transformation?
01:16:58 - During the PMIthon, you included design thinking experts as mentors to support the project teams in their work. Why did you make this decision?
01:19:00 - You were a mentor in the PMIthon, what problems did Project managers come to you with?
01:21:30- Please share an example of a project where DT could help overcome cultural or communication barriers in the work of an international IT team?
01:24:09- Closing Thoughts


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