Capgemini's Smart Digital Store

Описание к видео Capgemini's Smart Digital Store

Brick-and-mortar stores are enjoying a resurgence as retailers discover that this might be the last place where they can still grab the full attention of today’s highly distracted consumer. With even online pure-plays now venturing into the brick-and-mortar world, revisiting the role, functions and capabilities of the physical store in this new era is overdue. Enter the Smart Digital Store.

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