Скачать или смотреть Elon Confirms Linking On X Is Deprioritized? | Techmeme Ride Home Podcast

Also in algorithmic news. Elon Musk has appeared to confirm that posts containing links in their main text are deprioritized on X, saying it is to stop “lazy linking” Quoting Mediaite:

The famous venture capitalist Paul Graham, who has nearly two million followers on X, blasted “Twitter’s biggest flaw” was the “deprioritization of tweets with links in them” in a complaint posted on Sunday.

In reply, Musk suggested a workaround: “Just write a description in the main post and put the link in the reply. This just stops lazy linking.”

Musk’s comment aligns with past guidance from X that encourages users to post native content, such as videos and articles, directly to the platform rather than linking to third-party sites.

While the rationale appears to be a bid to increase user engagement within X’s ecosystem and discourage users from leaving the platform, the revelation renews scrutiny of Musk’s past use of the technology to settle personal scores or manage narratives.

Washington Post analysis in August 2023 revealed that X had imposed delays on links to rival platforms like Facebook, Bluesky, and Substack, as well as news outlets such as the New York Times. These delays, routed through X’s t.co domain, reportedly reduced traffic to targeted websites, potentially impacting their ad revenue.

The New York Times expressed concern at the time about “targeted pressure applied to any news organization for unclear reasons.” Substack’s founders similarly criticized the practice, stating that such behavior undermines creators’ ability to sustain independent platforms. ENDQUOTE

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