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🎥 JazzTV presents: How LaRussell Built His Independent Empire
💡 The Business Behind the Music — A Case Study in Creative Ownership.

Everyone’s talking about independence but few artists are actually living it.
LaRussell didn’t just go viral; he built a system. From backyard concerts to offer-based albums, he’s turned Vallejo into a blueprint for how to win without a label.

In this episode, I’m breaking down the business behind LaRussell’s rise! The fanbase-first model that turned community into currency and consistency into career longevity.

If you’re an artist trying to figure out how to build something that lasts, this one’s for you.

🧩 EPISODE CHAPTERS
00:00 – The Independent Empire Nobody Saw Coming
01:27 – The Origin Story: How It Started
03:10 – The System: Fanbase-First Business
05:46 – What Worked (and Why)
08:36 – The Blueprint: What Artists Can Learn
10:31 – The Bay Connection + What’s Next

💎 KEY TAKEAWAYS
Why virality isn’t a business model — systems are.
How LaRussell flipped fan relationships into real revenue.
The power of documentation, transparency, and community.
How to apply these lessons to your own independent journey.

🎯 Watch Next:
→ “The Bay Area’s Role in Indie Music: Why It’s Still the Blueprint” (Coming Soon)
→ “Why Virality Isn’t a Career Plan: The Tyla Rollout Review”

📈 Ready to build your own fanbase system?
Book one of my Fall Artist Strategy Sessions → https://www.noconformity.zone/strateg...

💬 Comment below: What artist rollout should I break down next?
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