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Do you really need sales calls to grow a 7-figure coaching business?

In my latest episode with ‪@TakiMoore‬ we challenge the traditional model.

He’s built a $37M coaching business without relying on sales calls, complex funnels, or endless nurture.

Instead, he focuses on:

Marketing that builds desire before you pitch
Offers that close silently using a simple Google Doc
Systems that prioritize leverage, not burnout
Building “brandwidth” so people are ready to buy before you speak

This isn’t about being anti-sales call.

It’s about asking a better question:

What if your marketing was strong enough that you didn’t need one?


(00:00) Why Taki Fired His Sales Team
(04:33) What Buyers Actually Want
(08:28) How to Sell Without Calls or Chat
(11:32) The End of Sales Funnels
(13:54) The Biggest Problem in Sales
(17:35) The Power of “Brandwidth”
(21:04) Turning Content Into Buyers
(24:38) Escaping Offer Procrastination
(31:46) How Taki Delivers Client Results
(35:14) How Taki Moore Leverages AI
(38:55) Solving the Right Problems
(41:31) The “Big Easy” Framework
(44:06) Why Physical Tools Still Matter
(45:20) Events That Drive Retention, Ascension, and LTV
(50:28) Designing Engaging Events
(55:07) Adapting Events to Match Client Stages and Energy
(58:26) The Sensei Session Model
(59:39) Creating Emotional Anchors