Скачать или смотреть Post and Pray Is BROKEN: Why Your Job Ads Aren't Working (and What To Do Instead)

Stop wasting money on job boards that deliver mediocre candidates! In this eye-opening video, I expose the fundamental flaw in traditional recruiting: the "post and pray" approach that 90% of companies still use.

I'll share the paradigm shift that helped me build ApplicantPro to 280 employees (80% working moms) with a 100% CEO approval rating - all while turning away 400 applicants per hire and spending ZERO on job board ads.

Look, I'm just going to say it - recruiting is broken. And the reason why is because we're doing the same thing we've always done. We literally don't believe that what we post matters that much. We just post the same thing as everybody else.

Imagine if Starbucks said, "You know, what ads we put out there don't really matter and what they say doesn't matter. We could just literally post the ingredients of our coffee out there on social media." That sounds ridiculous, right? But that's exactly what we're doing with our job ads.

💡 TAKEAWAYS:
Why "best practice" doesn't mean "best performing practice"
The marketing mindset that transforms recruiting results
Why great candidates aren't seeing (or responding to) your job ads
The one question your job ads MUST answer to attract quality candidates

This is the first video in my Recruitment Marketing Masterclass series. Watch the full series to learn my complete framework for attracting higher quality candidates.

Ready for the complete deep dive? Watch my full 60-minute webinar on "Marketing Mindset for HR Professionals": 👉 https://go.refer.io/postpray

✅ ABOUT ME:
I'm Ryan Kohler, CEO of Refer.io and Founder of ApplicantPro, which I bootstrapped from 1 to 280 employees with $0 in outside investment. My recruiting methodology has helped thousands of companies transform their hiring results through a marketing mindset approach.

#RecruitmentMarketing #JobAds #HiringStrategy #HR #TalentAcquisition #ReferIO #EmployerBranding