Pricing Strategies For International Book Markets

Pricing strategies vary for authors depending on the format, audience, goals, and marketplaces for a book. What price point makes sense gets even trickier when you factor in different countries and their currency exchange differences with the American market. So, as an independent author wanting to capitalize on international book sales, how do you know what is a good pricing strategy for different countries? In this video, Julie Broad of Book Launchers explains some of the steps you should take before you set your international pricing. She also shows you inside Amazon and Ingram what your pricing will default to and why you should change it. Amazon book pricing should be changed from market to market - and this video will help you figure out how to do this.

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