VIRO Analysis Framework - Simplest Explanation Ever

VIRO or VRIO Analysis Framework - The Simplest explanation ever

Companies that achieve success and a competitive advantages in their marketplace have resources which they deem as unique and valuable. They have to run internal and external analyses to find their unique resources. VIRO Analysis is used to find internal factors that can lead to a competitive advantage.
Tutorial on SWOT analysis:
   • SWOT Analysis - Explanation and Tips ...  

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