From make up counter to millionaire mogul; Jamie Genevieve on building her empire | Ep. 20

From make up counter to millionaire mogul; Jamie Genevieve on building her empire | Ep. 20, Working Hard, Hardly Working Podcast.

Jamie Genevieve, the founder of VIEVE, is the 29-year-old Scottish pro-makeup artist turned vlogging sensation who shot to fame for posting online makeup tutorials sharing the tricks to achieve her signature glam. Backed by 3 million loyal followers spanning her social channels, Jamie invested her influencer earnings and hand-built her own brand, VIEVE, a makeup empire built on inclusivity, self-expression and positivity.

Despite launching amidst the pandemic, VIEVE took off to a flying start, securing investments from Charlotte Tilbury investors and selling out all debut products within a week. Jamie herself has gone on to lead a career of outstanding success, most recently securing VOGUE Beauty Influencer Mogul of the Year 2021 and becoming honorary board advisor of the British Beauty Council earlier this year.

Now, more than ever, Jamie is dedicated to helping all women use makeup to feel and look amazing, one face at a time.

thank you for watching!

instagram:   / gracebeverley  
tala (own business): https://www.wearetala.com/?utm_source...
shreddy website (own business): https://shreddy.com/pages/supplements...
shreddy app (own business): https://shreddy.com/pages/app?utm_sou...

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in this video

00:01 - intro
3:22 - Accidentally falling into the world of social media
11:50 - The start of brand partnerships & the LA trip which changed her life
17:08 - The beginning of Jamie’s makeup business, VIEVE
26:40 - How Jamie starting building the team at VIEVE
32:45 - Wearing multiple hats as a business founder and social media mogul
37:49 - What’s the big goal with VIEVE?
46:35 - When VIEVE became ready for investment
57:17 - Jamie on working with her husband
1:05:21 - The balance between hustle and health

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Instagram: https://www.instagram.com/gracebeverl...
Spotify: http://open.spotify.com/user/gracebev...
Depop: https://www.depop.com/gracefituk
Management: [email protected]

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PO Box:
I no longer have a PO Box, please email [email protected] for enquiries

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TALA:
Website: https://www.wearetala.com/?utm_source...
Instagram:   / wearetala  
Facebook:   / we-are-tala-1997903660505761  
Need help? [email protected]

SHREDDY:
Website: https://shreddy.com/pages/supplements...
Need help? Support.shreddy.com

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*** I use affiliate links! These are links where I get a tiny bit of commission from anything purchased through them (aka. when you click on them and end up buying something) - this doesn't cost any more to the customer. As always, my opinion is always my honest opinion.

SHREDDY and TALA are my own brands, therefore any mention of them - whilst not being a sponsorship - is monetarily endorsed. As usual, sponsorships do not change my opinions nor my honesty, but I will always disclaim to make sure motives are clear 😊